Gender & Age Breakouts: Who Uses What, How Long — Data

Which platforms are most popular by gender and age? See who’s spending time where—and how long they’re staying—in this clear data snapshot.

Understanding how different people use technology—based on their gender and age—is more important today than ever. Whether it’s social media, learning apps, or even online games, each group has its own style, timing, and reason for logging in. Parents, educators, and tech companies often guess these patterns. But the truth is in the data. And the data is fascinating.

1. Teen girls (ages 13–17) spend an average of 3.2 hours/day on social media, compared to 2.1 hours/day for teen boys

This stat tells us something powerful: teenage girls are online a lot, especially on social media. They’re spending over three hours every day on platforms like TikTok, Instagram, and Snapchat. That’s more than some kids sleep at night. Boys are also on social media, but not as much—about an hour less each day.

Now, this doesn’t mean social media is all bad. In fact, it can be a fun and creative space. Girls use these platforms to express themselves, stay in touch with friends, share stories, and even learn new things. But the concern is how much time it takes away from other parts of life—like school, reading, hobbies, sleep, or just being outside.

Parents and teachers should think about how this daily scroll time impacts focus and mood. When kids spend hours comparing their lives to others online, they might feel left out or not good enough. This can lead to stress or low self-esteem—especially for girls who may already feel pressure to look or act a certain way.

So what can you do?

First, talk with your daughter or students without judging them. Ask what they like about social media. Then gently introduce the idea of “screen breaks.” You don’t have to ban everything. Just make small changes. For example, no phones at the dinner table. Or 30 minutes of outdoor time before social time online.

If you’re a teacher or school leader, bring this topic into the classroom. A short discussion about digital habits can go a long way. Students can track their screen time and reflect on how it makes them feel. Some may realize they scroll when they’re bored or anxious—and that can open the door to better habits.

Apps like TikTok and Instagram even show you how much time you spend each day. That’s a great starting point for honest chats. And tools like app timers or screen downtime settings can help kids take control—without making it feel like a punishment.

Finally, remember: most teens are not addicted. They just need support in balancing their time. You don’t have to pull the plug. You just need to plug into what they care about—and help them grow smarter with their time.

2. Women aged 25–34 are the most active demographic on Instagram, representing 31% of its global user base

Here’s a stat that surprises many people: the most active group on Instagram isn’t teens—it’s women in their late 20s and early 30s. In fact, nearly one-third of all Instagram users fall into this group. That’s a big deal.

Why? Because this is the age when many women are building their careers, starting families, running businesses, or even teaching others. And they’re using Instagram not just for selfies or stories—but for learning, shopping, building communities, and more.

Instagram has become more than just a photo app. It’s now a tool for marketing, parenting tips, health advice, and personal branding. Women in this age group are creating content, managing online businesses, and following accounts that inspire or inform them.

So how can this information help you?

If you’re a parent in this age group, think about how your own online habits shape your child’s view of technology. Kids watch everything. If they see you scrolling for hours, they’ll think it’s normal. But if they see you using Instagram to learn something, promote a passion, or share thoughtful ideas, they’ll copy that too.

This is also a chance to start smart family conversations about what we see online. For example, some moms follow parenting influencers who seem to “have it all.” But not everything you see is real. It’s important to remind ourselves—and our kids—that social media often shows the best moments, not the full picture.

If you’re a small business owner or educator, this stat also gives you a clear signal. Want to reach women in their prime learning and growing years? Instagram is your playground. Share content that teaches, entertains, or helps solve problems. Use simple language. Share your own journey. This is how trust is built online.

And if you’re working with teens or younger children, this insight helps you connect better. Many young girls look up to women they see online. So why not highlight positive role models who use social media wisely?

Bring those stories into the classroom or home conversations. Let girls see that social media can be more than dance videos or filters. It can be a tool for leadership, kindness, and creativity.

This one stat tells a big story: women in their late 20s and early 30s are shaping what Instagram looks like. And that gives all of us a chance to guide how social media is used—not just for fun, but for good.

3. Men aged 18–24 make up almost 60% of global Reddit users

Let’s talk about Reddit—the “front page of the internet.” This platform is known for its deep discussions, niche communities, and honest (sometimes brutally honest) opinions. And guess what? The majority of Reddit’s global users are young men between the ages of 18 and 24. Nearly 60% of all Reddit users fall into this group.

Why does that matter? Because this is a key time in a young man’s life. Many are in college, starting jobs, figuring out who they are, or looking for answers to tough questions. Reddit gives them a place to explore all of that—without using their real names.

They can ask questions about careers, school, relationships, mental health, or even random hobbies—without fear of being judged. That’s part of Reddit’s magic. It feels like a safe space, especially for guys who might not feel comfortable opening up in real life.

But there’s another side to Reddit. While it offers real community and knowledge, it can also be a time-waster or even a source of stress. Some users spend hours scrolling through heated debates, jokes, or controversial content. And while some communities are super positive, others can be toxic or overwhelming.

So what can be done?

If you’re a parent, start by understanding what Reddit is. You don’t need to control it, but being curious helps. Ask your son what subreddits he follows. He might be learning coding, following fitness tips, or just reading funny stories. That’s okay. But it’s good to help him set limits and stay aware of how certain discussions make him feel.

Reddit doesn’t have the shiny visuals of Instagram or TikTok, but it pulls you in with endless reading. So suggest time-outs. Even a 10-minute walk or snack break can reset the brain.

Teachers and mentors can also tap into Reddit in surprising ways. Many subreddits like r/learnprogramming, r/science, or r/explainlikeimfive are great for deep learning. Introduce students to these in class. It might help them see how online learning doesn’t have to feel like school—it can be fun, quirky, and even a little weird.

The key is helping young men use Reddit to grow—not just to scroll. Encourage them to ask questions, give advice, or join challenges. Show them how their words can help others. That’s when Reddit becomes more than a website—it becomes a place to build confidence and community.

4. TikTok users are 60% female, with 42% aged between 16–24

TikTok is where today’s youth hangs out, learns trends, and creates. But here’s the real scoop: 60% of all TikTok users are female, and nearly half of all users are between 16 and 24 years old. That’s a huge wave of young women shaping what we see on one of the most powerful platforms in the world.

This stat tells us something bigger than just who’s dancing online. It shows us that Gen Z girls are leading the way in content creation. They’re starting trends, reviewing products, sharing tips, and building personal brands—all from their phones. That’s a huge opportunity for learning, leadership, and self-expression.

But of course, there’s a flip side. With so many eyes on their videos, young girls often feel pressure to perform, look perfect, or get more likes. That can make it hard to just be themselves. It’s easy to lose confidence or get stuck comparing.

So how can we help?

Parents, the best thing you can do is watch with them—not over their shoulder, but beside them. Ask them to show you their favorite creators. Don’t judge. Just listen. If you see content that feels fake or toxic, ask how it makes them feel. That small question can open big conversations.

Also, highlight the creators who use TikTok in smart ways. Some share science experiments, coding tips, book reviews, or even mini life lessons. These are the role models worth following. Show your kids that TikTok isn’t just for fun—it can be used to grow, too.

If you’re a teacher or working with teens, bring TikTok into learning. Ask students to create a 30-second video explaining a science fact or math trick. When students use their voice to teach others, they build skills and feel proud of what they know.

And for girls creating content: remind them their worth isn’t in likes or views. Help them see the value in their voice, ideas, and creativity. TikTok fame fades fast. But confidence and curiosity last much longer.

This stat shows us the future of digital creation is female—and young. That’s a powerful thing, if guided with care, support, and a bit of wisdom.

5. Women aged 45–54 are the fastest-growing demographic on Facebook

This one might surprise you. While teens are jumping to TikTok and Snapchat, women in their mid-40s to early 50s are joining Facebook faster than any other group. These are moms, aunties, teachers, caregivers, and professionals—and they’re becoming more active online every day.

Why now? Many women in this age range are more digitally connected than ever. Their kids are older, they have more time, and they’re using Facebook to stay in touch with family, find support groups, read news, or explore hobbies. Some even run small businesses from their phones.

But here’s what makes this stat important: these women are not just using Facebook—they’re shaping it. They’re creating communities, sharing advice, and leading discussions on health, parenting, education, and lifestyle. They’re not just scrolling. They’re participating.

So what does this mean for families and education?

First, if you’re a parent or educator in this group, don’t be afraid to learn and lead online. You’re not too late. In fact, your voice is needed. Whether it’s joining a parenting group, sharing helpful learning resources, or starting your own page, you can bring wisdom and kindness to the online space.

Also, this is a chance to connect with your kids on digital terms. If your child rolls their eyes when you ask about Instagram, try meeting them halfway. You don’t have to use the same platforms, but being digitally confident helps you guide them better. Show them that learning never stops, no matter your age.

Facebook also offers tools many families overlook—like Events for school updates, Groups for learning pods, and Watch for educational videos. You can use these to stay informed and help others too. It’s a place to grow your network and your knowledge.

For businesses and nonprofits, this group is gold. Women aged 45–54 are often the decision-makers in the home. They buy, plan, manage, and influence. If you’re trying to reach families, learners, or communities, you can’t ignore this group. Create content that speaks to their values—trust, growth, care, and purpose.

For businesses and nonprofits, this group is gold. Women aged 45–54 are often the decision-makers in the home. They buy, plan, manage, and influence. If you’re trying to reach families, learners, or communities, you can’t ignore this group. Create content that speaks to their values—trust, growth, care, and purpose.

And lastly, don’t let the myths fool you. Just because someone didn’t grow up with social media doesn’t mean they can’t use it powerfully. In fact, these women are proving every day that digital life isn’t just for the young—it’s for the curious.

6. YouTube is used by 95% of people aged 18–29, regardless of gender

This is a big one. Almost everyone between 18 and 29 uses YouTube. It doesn’t matter if they’re male or female, in school or at work. If they have internet, they’re probably watching YouTube every day.

And it’s not just for music videos or entertainment. YouTube has become the number one platform for learning new skills. People use it to figure out how to cook, fix something, understand school topics, or even study for big exams. In many ways, YouTube is the new library.

But why does this matter so much?

Because it shows that video learning is the future—and it’s already here. Young adults trust YouTube more than textbooks. They learn faster from someone explaining something step-by-step, with visuals, examples, and even humor.

If you’re a parent, this stat should encourage you to support video-based learning at home. If your child is stuck on math or science, don’t just hand them a worksheet. Search for a short YouTube video that explains it in a way they understand. There are videos for every level—from beginner to expert.

If you’re a teacher, consider how you can use YouTube in the classroom. Assign a 5-minute video instead of 10 pages of reading. Let students make their own mini-explainer videos. This builds communication skills, confidence, and creativity.

And for learners, this is your superpower. If you’re between 18 and 29, you have a free classroom in your pocket. Use it wisely. Don’t just scroll through random clips—build your learning playlist. Follow channels that help you grow. Set a goal: one skill, one video a day. It adds up fast.

Of course, not everything on YouTube is accurate. Teach kids and teens how to spot good sources. Look for videos with clear explanations, real teachers, or positive feedback in the comments. Double-check with trusted websites if needed.

The real power of this stat is that it confirms what many already feel: we learn best when we see and hear. And YouTube, with its global reach and endless content, makes learning visual, accessible, and exciting for everyone.

7. Older adults (65+) spend an average of 48 minutes/day online for leisure activities

Here’s something many people don’t expect: older adults aged 65 and above are spending almost an hour each day online—and not for work, but for fun. That includes reading articles, playing games, watching videos, and yes, even scrolling through social media.

This stat shows us that the internet isn’t just for the young anymore. Seniors are finding joy in being online. They’re catching up with family on Facebook, reading health tips, watching classic shows on YouTube, or playing brain games to stay sharp. Some are even learning new things—like how to knit, cook new recipes, or use tech gadgets.

So, what does this mean for families?

First, it’s a chance to connect across generations. If your child has a grandparent, cousin, or older neighbor, this is a golden opportunity. Teach your kids to help older adults with digital tools. Show them how to set up video calls, explain how email works, or introduce them to apps like Duolingo or Lumosity. This builds empathy, patience, and stronger family bonds.

Second, older adults often feel left out when technology moves too fast. They might worry about scams, privacy, or just not understanding how things work. Be their guide—not their tech support. Help them feel confident, not confused. Simple steps like writing down passwords, bookmarking favorite websites, or teaching them how to spot fake ads can make a huge difference.

For educators and community leaders, think about how to include older adults in digital learning spaces. Many are eager to keep their minds active but don’t know where to start. Offer beginner workshops, share family-friendly apps, or start intergenerational projects where students and seniors learn from each other.

And if you’re designing digital content—like courses, websites, or educational apps—make sure they’re senior-friendly. Use bigger fonts, clear buttons, and simple language. This small shift can open up a world of learning and joy for an often overlooked group.

Remember, older adults have wisdom and stories to share. Helping them get online doesn’t just teach them something new—it brings their voice into the digital world. And that’s a gift for everyone.

8. Men spend 23% more time gaming per week than women across all age groups

Gaming isn’t just for kids anymore—and it’s not just for boys, either. But statistically, men across all ages still spend 23% more time gaming than women. That adds up to hours each week in virtual worlds, from casual mobile games to competitive online battles.

So what drives this difference? A few things. First, games often reflect interests that many boys and men connect with—strategy, competition, and action. Many men use games not just to relax, but to bond with friends, explore challenges, or even blow off steam.

That said, this stat doesn’t mean women don’t game. In fact, more girls and women are playing than ever before, especially on mobile and story-based platforms. But the time gap tells us something important about habits, identity, and even learning.

For parents, especially of boys, this stat is a chance to ask, not judge. Why does your son love his favorite game? Is it about winning, leveling up, or just hanging out with friends? When you understand the “why,” you can guide the “how much.”

Instead of simply limiting screen time, set gaming goals. Maybe 30 minutes of homework unlocks 30 minutes of game time. Or set a weekly “gaming-free” day for other hobbies. You’re not banning fun—you’re building balance.

Also, don’t ignore what games can teach. Many titles improve problem-solving, hand-eye coordination, memory, and teamwork. Games like Minecraft can teach architecture and logic. Strategy games sharpen planning and patience. That’s real learning.

Teachers can tap into this too. If your students love gaming, bring it into the classroom—metaphorically. Create lessons as quests. Turn group projects into cooperative missions. Use gaming language to describe progress. Students who feel seen are more likely to engage.

And for boys or men who game a lot, encourage variety. Explore games that tell stories, spark creativity, or involve real-world thinking. Not every game needs to be a shooter or sports match.

Lastly, help boys reflect on how they feel after gaming. Energized? Calm? Frustrated? That awareness builds emotional intelligence—and turns gaming into a tool, not just a habit.

This stat doesn’t point to a problem. It points to a pattern. And with the right guidance, gaming can be more than play—it can be part of growth.

9. Snapchat’s primary users are females aged 13–24, making up over 60% of active users

Snapchat might not be the loudest social app anymore, but it still holds strong—especially with young girls and women aged 13 to 24. Over 60% of Snapchat users fall into this group. They’re snapping photos, sharing short videos, using filters, and chatting with friends. It’s quick, fun, and often feels more private than other platforms.

But why is Snapchat still so popular with this age group?

It comes down to three things: speed, self-expression, and connection. On Snapchat, messages disappear quickly. That makes it feel low-pressure. You don’t have to worry about likes, comments, or long-lasting posts. It’s more about sharing small moments in real time. That’s a big deal for teens who are still figuring out who they are.

Girls especially like how Snapchat lets them be playful without being judged. They can try funny filters, share updates with best friends, or just stay connected through Snapstreaks. It feels like a private world, and they feel safe being themselves there—at least most of the time.

But this privacy can be tricky, too. Because content disappears, it’s easy to forget that screenshots can still be taken, or that something shared in the moment might be regretted later. Teens might feel like they can say or show anything. That freedom is great—but it needs guidance.

If you’re a parent, this is your moment to step in with care, not control. Ask your daughter about her Snapstreaks. Who are her closest Snap friends? What kind of photos or videos does she send? These questions don’t have to feel like spying—they can feel like curiosity. When teens feel understood, they open up.

Educators can also tap into this trend. Ask students to create Snap-style presentations in class. Give them short, timed slides or 10-second explanations. This mirrors the quick-thinking style they love while still building skills.

And for girls who love creating content on Snapchat, introduce them to platforms like Canva or CapCut. These tools help them design or edit stories in a more professional way—building skills they can use in media, marketing, or design careers later on.

Snapchat is a powerful tool for connection and creativity. It’s not just about selfies. It’s about telling stories, sharing life, and feeling seen. With the right support, girls can use Snapchat to express who they are—not just how they look.

10. LinkedIn skews male, with 57% of users identifying as male, especially in the 30–49 age group

Here’s a different kind of platform: LinkedIn. It’s not about selfies, snaps, or stories. It’s about work, skills, and professional growth. And according to data, 57% of LinkedIn users are male, especially in the 30 to 49 age range. That’s a strong skew—and one worth paying attention to.

This stat shows that professional networking online is still dominated by men. While women are definitely active on LinkedIn, they’re not using it as much—or as confidently—as their male counterparts. And that’s a missed opportunity.

Because LinkedIn isn’t just a job board. It’s a space to learn, teach, connect, and grow. Professionals share career tips, personal wins, and leadership advice. They take courses, showcase their work, and build their personal brand.

For men in the 30–49 age group, LinkedIn is often part of the daily routine. They check it like email, follow business trends, and message colleagues. But why aren’t more women engaging the same way?

One reason could be time. Many women in this age group are balancing work, home, and caregiving. They might not see LinkedIn as essential. Or they might feel it’s too formal, too competitive, or just not welcoming. That needs to change.

If you’re a woman in this age group—or mentoring someone who is—start small. Update your profile. Share something you’ve learned. Comment on posts that inspire you. You don’t have to be perfect. You just have to show up.

Parents and educators can also help young people (especially girls) get a head start. Introduce LinkedIn early—maybe in high school or college. Teach students how to create a basic profile, write a bio, and list their achievements. This builds confidence and career awareness.

And if you’re a male LinkedIn user in this age group, use your voice to lift others up. Share job openings. Highlight women doing great work. Be a connector, not just a consumer. That’s how we build a more equal digital workplace.

The real takeaway from this stat is simple: LinkedIn is a powerful platform—but not everyone is using it equally. Let’s change that. Let’s help more people, especially women, step into the digital spotlight and own their growth story.

11. Pinterest has a 76% female user base, with the most active age group being 25–34

Pinterest is often seen as the quiet achiever of the internet. It doesn’t make as much noise as TikTok or Instagram, but it has a loyal, highly engaged user base. And 76% of those users are women—with the most active group being women aged 25 to 34.

This group isn’t just scrolling. They’re saving ideas, planning their futures, designing their lives. From home decor and meal planning to career tips and learning goals, Pinterest acts like a digital vision board. These women are planners, dreamers, creators—and they’re using Pinterest as their personal toolbox.

So, why does this matter?

Because Pinterest is where learning meets action. It’s where someone doesn’t just think about a new skill—they map it out step by step. Want to learn coding? You’ll find “30-day Python challenges.” Want to start homeschooling? Boards full of worksheets and curriculum plans are just a pin away.

If you’re a woman in this age range, this stat shows you’re part of a powerful group—one that’s shaping trends, starting businesses, and making smart life choices. The key is to use Pinterest not just for inspiration, but for education. Don’t just save posts—click through and read the guides. Try things out. Come back and reflect.

For parents, Pinterest can be a quiet learning ally. If your child is curious about something, help them create a joint Pinterest board. Maybe they want to learn robotics, grow a mini garden, or build a DIY volcano. Collect ideas together. This turns screen time into bonding time—and shows your child how to plan and act on their curiosity.

If you’re an educator or run a learning program, create public Pinterest boards with curated content. For example, “STEM at Home,” “Easy Science Projects,” or “Girls Who Code.” This helps families and students discover resources without feeling overwhelmed.

Pinterest’s strength is in its positivity. It’s not about comparison—it’s about potential. It’s one of the few social platforms where users come away feeling motivated instead of judged. That’s rare. And it’s something to celebrate.

Pinterest’s strength is in its positivity. It’s not about comparison—it’s about potential. It’s one of the few social platforms where users come away feeling motivated instead of judged. That’s rare. And it’s something to celebrate.

So use Pinterest as more than a pinboard. Treat it like a growth board. Whether you’re planning a side hustle, looking for math games, or setting learning goals for your child, the tools are there. You just have to start pinning with purpose.

12. Adults aged 18–24 spend an average of 4 hours/day on their smartphones

Let’s talk screen time. Adults aged 18 to 24—those just stepping into adulthood—are spending an average of four hours a day on their smartphones. That’s 28 hours a week, or more than 1,400 hours a year. Just on their phones.

Now, not all of that time is bad. Phones today are more than communication tools. They’re books, classrooms, banks, cameras, planners, and even doctors. Young adults are using phones for everything—navigating life, staying connected, and building careers. But the challenge is knowing how those four hours are spent.

Are they learning or just scrolling? Are they building habits or just passing time?

If you’re in this age group, this stat is your mirror. It’s not about guilt—it’s about awareness. Track your screen time for a week. Break it down. How much time is going to social apps, games, streaming, or reading? This is the first step in taking control.

One simple idea is to add a “growth app” to your home screen. That could be a language learning app, a coding platform, a journaling tool, or even a financial planner. Make it easy to click into something that feeds your brain instead of just filling time.

For educators and mentors, teach digital literacy early. Help students see that time on a screen isn’t always wasted—but it should be intentional. Have them run a screen-time audit and reflect. Ask: What surprised you? What would you like to change?

Parents can also model this. Share your own screen-time report. Talk about how you balance fun and focus. Make it a family challenge—who can use their phone in the smartest way this week?

Phones are powerful. But like any tool, their value depends on the user. Four hours a day can be four hours of growth—or four hours gone. The choice is in the awareness.

This stat isn’t a warning—it’s an invitation. An invitation to turn passive use into purposeful time. And that starts with a tap, a choice, and a goal.

13. Boys aged 10–15 are 2x more likely to play online multiplayer games daily than girls

This stat reveals a big gap in how boys and girls use technology. Boys aged 10 to 15 are twice as likely to play online multiplayer games every single day compared to girls in the same age range. Think Fortnite, Roblox, Minecraft, and similar platforms where kids play and talk with others in real time.

This isn’t just about playing games—it’s about social life. For many boys, especially during middle school, gaming is how they hang out with friends. It’s not always about winning; it’s about being part of a team, having fun, and connecting. These digital spaces are their playgrounds.

But there are two sides to this. On one hand, gaming can be great. It helps with teamwork, strategy, and decision-making. On the other hand, too much daily gaming—especially without boundaries—can lead to late nights, poor focus in school, or missing out on other important skills like reading, physical play, or social time in the real world.

So how do you strike a balance?

If you’re a parent, don’t rush to remove the console or the iPad. Instead, show interest. Ask your son what he plays, what he enjoys, and who he plays with. Is he learning new skills? Is he communicating well? Is he respectful online? These questions help you stay involved without creating conflict.

Use gaming as a teaching tool. For example, set time limits using natural transitions—like stopping after dinner or after homework. Link gaming time to positive habits. Finished your reading? You earn 30 minutes of game time. Cleaned your room? Extra weekend play. This turns gaming into a reward, not a right.

Educators can also engage boys through games. Gamify learning using tools like Kahoot or Blooket. Add multiplayer-style elements to math problems or science quizzes. You’ll be surprised how focused boys become when they feel like they’re in a game—even if they’re actually learning.

Also, encourage variety. Boys don’t need to stop gaming—but they can be nudged to try other digital activities too, like coding, building a website, or making their own game in Scratch or Unity. These use the same logic and excitement but open up real-world skills.

And for the boys reading this—if you love games, great. But try creating, not just playing. Build your own levels. Learn how games are made. Share tips with others. These are signs of a smart gamer, not just a daily player.

Gaming daily isn’t a bad thing—if it’s balanced. The goal isn’t to play less, but to play smarter.

14. Girls aged 10–14 spend 70% more time watching short-form video content (e.g., TikTok) than boys

Girls between 10 and 14 years old are watching 70% more short-form videos than boys. That’s a huge difference. Whether it’s TikTok, YouTube Shorts, or Instagram Reels, these bite-sized clips are a major part of how girls this age spend their screen time.

Why is this happening? Because short videos feel easy, quick, and fun. They offer stories, dances, jokes, and advice—wrapped up in under 60 seconds. It’s like snack-sized entertainment. But just like snacking, it adds up fast. A few videos here and there can easily become hours a day.

For girls, these videos often become more than fun. They start to shape identity. They influence how they see themselves, what they think is “cool,” or even what they feel pressured to look like. And because these platforms are powered by algorithms, once a girl watches certain types of content—fashion, beauty, influencers—she’ll keep seeing more of it.

This is where things get tricky. Because while many short videos are positive or funny, others can quietly send harmful messages. For example, videos that promote unrealistic beauty standards or toxic relationships can have an effect—even if no one talks about it.

So what can families and educators do?

Start with conversations, not rules. Ask your daughter: What kinds of videos do you watch? What makes you laugh? What makes you feel inspired—or not good enough? These are deep questions, but girls this age are more self-aware than we give them credit for.

Also, use tech to your advantage. Platforms like TikTok let you “like” videos, save them, and follow creators. Sit down together and build a “smart watch list.” Find creators who share science facts, book reviews, coding tips, or everyday stories. Turn her scroll into a learning stream.

Teachers can bring this into the classroom too. Ask students to make short videos explaining a topic. It can be a history fact, a math trick, or a book summary. This channels their love of short-form content into something creative and academic.

And finally, model healthy screen habits. If your child sees you watching videos for hours or constantly flipping through your phone, they’ll copy you. But if they see you using video to learn something new or to relax in small, mindful chunks—they’ll learn balance.

Short-form video isn’t going away. In fact, it’s becoming the way most young people learn and express themselves. The goal isn’t to stop the scroll—it’s to guide it toward curiosity, kindness, and confidence.

15. Women aged 30–44 dominate eCommerce mobile usage, accounting for 52% of mobile shopping time

Here’s a powerful insight into digital behavior: women aged 30 to 44 spend more time shopping online through their phones than any other group. In fact, they make up 52% of all mobile eCommerce usage. That’s more than half.

Think about it. These are women who are often juggling work, parenting, and home life. They’re shopping for groceries, clothes for their kids, birthday gifts, school supplies, maybe even business needs—all from their phone during a coffee break or school pickup line.

But here’s the real story: this group isn’t just buying. They’re researching. They’re reading reviews, comparing prices, watching product videos, and even checking out what influencers recommend. This means they’re active, informed, and digitally sharp consumers.

So what does this mean for families and education?

First, this tells us that mobile literacy is a powerful skill—especially for moms. If you’re a woman in this group, embrace the fact that you’re not just shopping—you’re leading in digital decision-making. Use that time to teach your kids how to be smart online shoppers too.

Explain how to read reviews critically, spot fake ads, and compare items. These are life skills. Show your children that spending money isn’t about impulse—it’s about being informed and thoughtful. You’re already doing it; just let them learn by watching you.

For schools, this is a chance to include digital consumer education in the classroom. Students should learn not just how to use a phone, but how to use it wisely. That means understanding online safety, avoiding scams, budgeting, and knowing the difference between needs and wants.

If you’re running a business or nonprofit that speaks to families, this stat also tells you who your digital voice should be talking to. Design your website and app experience for busy, mobile-first women. Keep it clean, fast, helpful, and emotionally clear. Add product guides, videos, FAQs—anything that saves time and builds trust.

This group doesn’t have time to click around for answers. But they do have time to connect with content that feels real, helpful, and made for them.

This stat shows that digital life isn’t just for play—it’s part of how modern women run their lives. And when used right, mobile shopping becomes more than a transaction. It becomes a tool for confidence, learning, and leadership at home.

16. Teen boys are 50% more likely to use Twitch than girls

Twitch is where people watch other people play video games. And yes, it’s a real thing—and a big one. With millions of daily users, Twitch has become the go-to place for live gaming, with streamers building huge audiences. And here’s what the data says: teen boys are 50% more likely to use Twitch than girls.

That’s a huge difference—and one that tells us a lot about interest, identity, and how kids interact with entertainment today.

So, why Twitch? For many boys, Twitch is more than a platform. It’s a hangout spot. They don’t just watch gameplay—they chat with streamers, follow their favorite gamers, join live discussions, and even dream of becoming streamers themselves. Twitch feels personal and real. It’s like watching a friend play your favorite game while talking to you at the same time.

But there’s more going on here. Twitch teaches a different kind of media literacy. Boys are learning to watch for skill, personality, strategy, and even business sense. Some of these streamers are running full-blown media empires. They earn money, build communities, and launch brands—all by being consistent and entertaining.

That said, Twitch isn’t always clean. There’s unfiltered language, unhealthy gaming hours, and sometimes toxic behavior in chat rooms. That’s where guidance matters.

Parents, start with understanding—not judging. Ask your son what streamers he follows. Watch a stream together. You don’t have to love the game to ask questions. What makes this streamer fun to watch? What can you learn from how they speak or teach?

Parents, start with understanding—not judging. Ask your son what streamers he follows. Watch a stream together. You don’t have to love the game to ask questions. What makes this streamer fun to watch? What can you learn from how they speak or teach?

You might discover that he’s learning more than you thought—like patience, timing, or leadership. Use Twitch to spark deeper conversations about how to manage time, deal with online comments, or stay positive even in competitive spaces.

If your son wants to try streaming, support the creative side. Help him set limits, design a simple logo, learn basic editing, or even make a script. He’ll be learning real skills—from branding and communication to project planning and tech setup.

Teachers can also bring Twitch energy into the classroom. Let students “stream” their thought process when solving a math problem or doing a science experiment. They can record themselves explaining things step by step. This mimics the Twitch format—but turns it into a tool for learning and confidence-building.

Twitch is a big part of digital life for teen boys. The key isn’t pulling them away from it—it’s pulling something valuable out of it.

17. Children aged 5–7 spend an average of 56 minutes/day on YouTube

YouTube isn’t just for teens and adults anymore. Children as young as 5 to 7 years old are spending nearly an hour a day on YouTube. That’s a big window of influence in a young, developing mind. And what they watch in that hour really matters.

At this age, kids are like little sponges. They’re learning how to talk, behave, think, and feel. YouTube becomes part of that early education—whether parents like it or not. From cartoon channels to unboxing videos, music videos to kid-friendly science experiments, it’s all shaping their ideas about the world.

And here’s the truth: some of it is wonderful. There are great educational channels out there, full of fun songs, language lessons, or science stories made just for young minds. Kids can learn phonics, watch picture books read aloud, or see how volcanoes work—all in bright, animated videos.

But not all YouTube is good for kids.

Sometimes, videos that look innocent at first turn into something weird, scary, or just plain junk. Some channels sneak in ads, push consumerism, or show rude behavior as if it’s funny. That’s not the kind of content you want shaping a child’s behavior.

So what can parents do?

First, watch with your child, even just for a few minutes each day. Ask what they’re watching. Ask what they liked. Use this time to spot any red flags—and to highlight great content when you see it.

Second, set up YouTube Kids instead of regular YouTube. It’s not perfect, but it’s safer. You can filter content, block channels, and even set time limits. It creates a more focused and child-friendly space.

Third, create a short playlist of trusted videos. That way, your child doesn’t fall down the “autoplay rabbit hole.” You control what plays next. Some parents even make a “morning playlist” to replace cartoons—short videos on brushing teeth, tying shoes, or getting dressed independently.

Teachers and early childhood educators can also recommend their favorite educational YouTube channels to parents. Sometimes families just need a starting point. A simple handout with five quality channels can change a household’s screen habits overnight.

And remember—YouTube isn’t just a screen. It’s a tool. If used with care, it can spark a love for learning, curiosity about the world, and even kindness. It’s not about turning it off—it’s about tuning it right.

18. Adults over 55 prefer email and news websites, with minimal usage of social media apps

Digital habits look very different once we move into older adulthood. People aged 55 and up still go online every day, but their go-to spots are different. Instead of TikTok or Instagram, they spend their time reading emails and news websites. Social media? Not so much. Many in this group either avoid it entirely or use it passively—scrolling quietly, rarely posting.

Why does this matter?

Because this group is often left out of digital conversations. We focus so much on what kids and teens are doing online, we forget that grandparents, retired professionals, and older adults are also navigating the digital world—but in their own way.

For them, email is still a main line of communication. It feels more personal, more secure. News websites are how they stay informed, whether it’s politics, health updates, or local stories. They trust written articles over flashy videos. They read more, click less.

This is important for two reasons.

First, if you’re trying to teach or support someone in this age group, meet them where they are. Want to share a link? Don’t send a DM on Instagram—email it. Want to spread news about a school event or fundraiser? Make sure it goes out via email, not just social posts. You’ll reach more people than you think.

Second, this is a chance to teach digital confidence. Many older adults feel overwhelmed by social media or apps. They worry about clicking the wrong thing or falling for a scam. But with just a little help, they can learn.

If you’re a child or teen with a tech-savvy mind, teach your grandparent one thing a week. How to search safely. How to join a Zoom call. How to set up an online calendar or watch a family video on YouTube. These moments build trust, closeness, and skill.

Educators can even launch “tech buddy” programs where students help older adults in the community. It’s a simple idea with a big impact. Not only does it help older learners, but it shows kids that teaching is a superpower they already have.

This stat isn’t about who’s online the most—it’s about recognizing that everyone is online in their own way. And when we understand that, we can bridge digital gaps with compassion, patience, and purpose.

19. 40% of women aged 18–29 use mental health and wellness apps, compared to 24% of men in the same age range

This stat speaks volumes: nearly half of young women between 18 and 29 are using apps focused on mental health and wellness—apps for meditation, journaling, therapy, mood tracking, and self-care. Meanwhile, only 24% of young men in the same age range use these tools. That’s almost twice as many women prioritizing digital wellness.

Why the gap?

Young women are often more open about mental health. They talk about their feelings, seek help, and share wellness tips with friends. For many, it’s natural to turn to an app when life feels overwhelming—whether it’s anxiety, burnout, or just needing a break.

Apps like Calm, Headspace, BetterHelp, and Moodnotes are giving young women tools to breathe deeper, reflect more, and build emotional strength. And it’s working. Many users report better sleep, lower stress, and a greater sense of control after using these apps regularly.

But there’s still a lot we can do.

If you’re a parent or mentor, talk to your daughter about mental health—not just when something’s wrong, but in everyday life. Ask if she’s using any wellness apps. What does she like about them? How do they help? These conversations can remove the shame that sometimes surrounds mental health.

Encourage her to explore different tools. Some people love guided meditation. Others prefer mood journaling. Some just need a quiet space to reflect or vent. There’s no one-size-fits-all answer—but the tools are there.

For schools and universities, this stat is a clear signal: students want mental health support—and they’re willing to use digital tools to get it. Consider offering free or discounted access to trusted wellness apps. Create quiet zones in classrooms where students can take a mindfulness break. Even 3 minutes of breathing can reset a whole day.

And what about the guys?

Young men often avoid wellness apps because of stigma. They might feel like mental health talk is “too soft” or “not for them.” That needs to change. Parents, talk to your sons. Let them see that mental strength is real strength. Introduce apps in a simple, no-pressure way—like a sleep tracker or focus timer. These are great entry points.

This stat shows a shift: young women are not just surviving—they’re taking charge of their well-being. And they’re doing it through small, daily digital choices. Let’s make sure every young person knows that caring for your mind is just as smart as caring for your grades.

20. Young women aged 18–24 spend 45% more time on photo editing apps than men

Filters. Touch-ups. Layouts. Stickers. Young women between 18 and 24 are spending nearly half again as much time on photo editing apps as their male peers. That includes tools like VSCO, Lightroom, FaceTune, Snapseed, and Instagram’s built-in editor.

On the surface, it might look like vanity. But it’s deeper than that.

Young women are using these apps to shape how they’re seen. Social media is visual—and every photo becomes a message. A polished picture can boost confidence, show creativity, and help young women feel in control of their online identity.

But there’s a hidden pressure here too.

The more time spent editing, the more the line blurs between what’s real and what’s ideal. Some girls edit just for color and lighting. Others smooth skin, reshape features, or erase anything that feels “imperfect.” Over time, this can affect how they see themselves in real life.

So how do we help without criticizing?

If you’re a parent, start by praising your daughter’s creativity—not her looks. Compliment her photo style, the vibe she creates, or the story she tells. This shifts the focus from how she appears to how she expresses herself.

Ask open-ended questions like: “How do you decide which photos to post?” or “Do you think filters make people feel more confident or more pressured?” These help her think critically without making her feel attacked.

Schools can also address this gently in digital media lessons. Talk about body image, authenticity, and the psychology of filters. Let students compare unedited vs. edited images. Most are shocked by how subtle changes can completely alter a photo—and how common those changes are.

You can also guide young women to use these apps for fun, not just perfection. Show them how to create photo journals, storytelling collages, or even meme-style graphics. This helps shift the energy from fixing flaws to sharing stories.

And if you’re a young woman reading this: know this—your beauty and your value aren’t in the pixels. They’re in your presence. Edit your photos for fun, not for approval. You don’t need to hide. You need to shine in a way that feels true to you.

This stat tells us that digital appearance matters—but it also reminds us of something deeper. Girls don’t need to change themselves to fit the screen. The screen needs to reflect who they really are.

21. Children under 10 using tablets spend an average of 1.5 hours/day on educational apps

Let’s take a moment to appreciate this one: children under 10, using tablets, are spending an average of 1.5 hours every day on educational apps. That’s not just screen time—it’s learning time, if guided well.

Let’s take a moment to appreciate this one: children under 10, using tablets, are spending an average of 1.5 hours every day on educational apps. That’s not just screen time—it’s learning time, if guided well.

This stat is encouraging. It tells us that tablets aren’t just being used for games or cartoons. Many young kids are already interacting with tools that teach them to count, spell, read, code, and think creatively. Apps like ABCmouse, Khan Academy Kids, Prodigy, ScratchJr, and even Debsie are part of their daily routine.

But here’s where things get interesting.

1.5 hours can be a golden window—or a missed opportunity. It all depends on what the child is doing in that time. Just because an app is labeled “educational” doesn’t mean it’s effective. Some are full of ads, boring drills, or mindless repetition. Others are rich with challenge, fun, and real learning.

So what can parents and educators do?

First, be choosy. Don’t just download the first app that shows up in the app store. Try it yourself first. Does it explain clearly? Does it make learning fun? Is it safe, ad-free, and respectful of your child’s age? Trust your gut—and don’t be afraid to delete.

Second, co-play when you can. Sit beside your child. Ask questions like, “What are you learning?” or “Can you teach me that?” Not only does this strengthen your bond—it also deepens their learning. Explaining something helps kids process it more fully.

Third, set a rhythm. Don’t make tablet learning a punishment or reward. Make it part of the daily flow—maybe 30 minutes after breakfast or as part of quiet time. Consistency helps build habits, and habits lead to real growth.

Educators, you can help families by creating a short “app guide.” Recommend 3–5 apps for different skills: reading, math, problem-solving, coding. Give parents a starting point, especially those who may not be confident with tech.

And let’s not forget one more important thing—balance. While 1.5 hours of learning is amazing, it shouldn’t come at the cost of movement, play, or face-to-face interaction. Tablets are tools, not babysitters.

This stat tells us that kids are ready to learn on their devices. We just need to make sure what’s on the screen matches the potential in their minds.

22. Boys aged 8–12 are 30% more likely to spend time on coding or tech-based games

Here’s a stat that gives us both excitement and something to think about: boys between 8 and 12 years old are 30% more likely to spend time on coding or tech-based games than girls the same age.

That’s a big gap—and one that starts early.

Games like Minecraft, Roblox Studio, and Scratch are just a few of the platforms where boys are learning the basics of logic, programming, and problem-solving—without even realizing it. They’re building worlds, writing scripts, solving challenges, and customizing experiences.

They’re not just playing—they’re creating.

But where are the girls?

The interest is there—but too often, the exposure is not. Girls aren’t being guided toward tech as often, even if they love games. They might be offered creative apps or storytelling platforms instead. And while those are wonderful too, we shouldn’t assume that girls won’t love coding just because they haven’t tried it yet.

So here’s how we can shift the balance.

Parents: if your son is building with blocks or obsessing over a tech puzzle, that’s fantastic—encourage it. But also offer your daughter the same chance. Sit with her while trying a simple coding game. She might light up in ways you never expected.

If your child—boy or girl—loves logic puzzles, riddles, building, or even storytelling, coding can become a new adventure. It’s not just about math. It’s about thinking in steps, solving real problems, and creating cool stuff.

Teachers: bring coding into your class through mini projects. Use Scratch to tell a story, or let students design their own quizzes in code. Mix tech with creativity. Show girls especially that coding isn’t cold or boring—it’s a tool for expression, just like writing or art.

And for programs like Debsie and others working in digital education: focus on how the curriculum speaks to both genders. Add characters, storylines, and challenges that appeal to diverse interests. Representation matters, even in code.

This stat reminds us that early exposure matters. Boys are jumping into coding games. Let’s make sure girls are invited, encouraged, and celebrated when they do the same.

Because coding isn’t just for the tech kids—it’s for all kids. And the sooner they start, the more doors they open.

23. Women aged 25–34 are the largest demographic in online language learning platforms

This stat is both powerful and inspiring. Women aged 25 to 34 are the most active users of online language learning platforms. Whether it’s Duolingo, Babbel, Rosetta Stone, or even learning through YouTube and social media, this group is leading the way in exploring new languages.

Why does this matter?

Because it’s about more than just learning to say “hello” in French or ordering food in Spanish. These women are developing skills that open doors—to travel, jobs, deeper thinking, and global connection. And they’re doing it during a time in life that’s often full of career shifts, parenting challenges, and personal growth.

Language learning at this age isn’t a school requirement—it’s a choice. And that choice is brave. It takes focus, time, and curiosity.

So what can we take away from this?

If you’re a woman in this age group, celebrate yourself. You’re not just learning new words—you’re expanding your brain. Science shows that language learning improves memory, focus, and even emotional intelligence. Keep going. Set a small goal—like five new words a day. Or commit to a 10-minute daily session. Progress builds fast when it’s consistent.

Parents in this group, especially moms, often say they feel like their own learning has paused because of their kids’ schedules. But this stat proves otherwise. Even if it’s just during nap time or in the carpool line, these women are making time for their own minds. That’s powerful modeling. Your kids are watching—and learning that growing never stops.

Teachers and schools can support this trend by offering family-friendly language learning resources. Share your favorite free tools. Host community challenges. Create “language circles” for parents to meet and practice.

And for daughters watching their mothers learn a new language—this can be a life-changing example. Girls often mirror their moms. If they see you learning with joy and curiosity, they’ll believe it’s possible for them too.

This stat reminds us that learning is not something you grow out of. It’s something you grow into. And the women leading the language-learning world? They’re proving that every day.

24. Girls aged 13–18 are more likely to use digital journaling or mood-tracking apps than boys

Between the ages of 13 and 18, girls are more likely than boys to use apps for journaling, mood tracking, or emotional self-care. Apps like Daylio, Reflectly, Notion, and even digital planners are part of many girls’ daily routines.

That’s not just a digital habit—it’s an emotional strength.

These apps help girls recognize how they feel, process their experiences, and build emotional intelligence. They’re writing about stress, joy, fear, love, and everything in between. And they’re doing it in a safe, private space that’s just for them.

At an age when emotions are big and life feels complicated, journaling becomes more than self-expression—it becomes a form of self-protection.

So what does this mean for families and teachers?

First, support it. If your daughter is using a journaling app, ask her about it with care. Not to read her entries, but to understand what she likes about it. Is it calming? Is it helping her sort through her day? Let her know that what she’s doing is a sign of strength, not weakness.

First, support it. If your daughter is using a journaling app, ask her about it with care. Not to read her entries, but to understand what she likes about it. Is it calming? Is it helping her sort through her day? Let her know that what she’s doing is a sign of strength, not weakness.

You might even try journaling together. Sit down at the end of the day and write for five minutes—no pressure, no rules. Share only what feels safe. This creates a gentle space for connection, without forcing a deep talk.

Educators can integrate journaling into classrooms, too. Give students five quiet minutes at the start or end of class to reflect on how they feel. Or ask a weekly check-in question like, “What’s one thing that made you smile this week?” These moments build habits of awareness.

For boys, the gap in journaling use shouldn’t be ignored. Many boys are discouraged from talking about feelings—or just don’t know how. That doesn’t mean they’re less emotional. It means they need different tools.

Try introducing journaling through story prompts, doodles, or even audio messages. Boys might prefer writing in code, using metaphors, or tracking their moods with emojis. The goal isn’t to force journaling—it’s to offer options.

This stat is a reminder that emotional growth is just as important as academic growth. And the fact that teen girls are leading the way in self-reflection? That’s a trend we should celebrate—and support every step of the way.

25. Millennial men (25–34) use fitness and workout tracking apps more than any other group

This stat tells us that men between 25 and 34 years old are the biggest users of fitness and workout tracking apps. That includes apps like Strava, MyFitnessPal, Fitbit, Apple Health, and Nike Training Club. These men are tracking steps, logging workouts, measuring progress, and setting goals—digitally.

It makes sense. At this age, many men are focusing on health, strength, and appearance. They’re balancing jobs, relationships, and sometimes fatherhood. Fitness becomes not just about looking good—but about feeling strong, clear-headed, and in control.

These apps help them stay consistent, motivated, and informed. They turn workouts into measurable progress—and that feels rewarding.

So what can we take from this?

If you’re a man in this group—keep going. You’re using your phone not just for entertainment, but to build habits that support your health. But here’s something important: don’t let the data define you. It’s okay to have an off day. You don’t need to “close all your rings” to be a winner.

Use these tools to compete with yourself—not others. Track how you feel, not just how you perform. Some apps now offer space to log energy levels, stress, or sleep quality. Pay attention to the full picture of health, not just reps and steps.

If you’re a parent in this age group, this is also a chance to be a great role model. Let your kids see you stretch, walk, hydrate, rest. Show them that movement is normal—not a chore. Invite them to join a morning walk or dance break. Let fitness be a family thing, not a solo mission.

Educators and mentors can build on this too. Many young men respond well to structure, goals, and tracking. Bring those elements into academic or career coaching. Help them set clear, small goals they can track—just like they do in the gym. Turn learning into a mental workout.

And for brands or platforms like Debsie, consider adding fitness-and-focus challenges. Use this motivation style to teach discipline in other areas—like coding sprints, reading streaks, or problem-solving reps. It works.

Fitness tracking isn’t just about the body. It’s about building the mindset of growth. And this group of men is proving that one rep—and one day—at a time.

26. Older teen boys (16–19) spend 2.5 hours/day on gaming, 40 minutes more than girls

Let’s look at a digital habit that’s not fading anytime soon: gaming. Among older teens, boys between 16 and 19 are spending around 2.5 hours per day gaming. That’s about 40 minutes more than girls in the same age range.

At this stage of life, boys are often deep into multiplayer games, competitive gaming, and long-play strategy titles. It’s how they relax, socialize, and sometimes escape. Games like Valorant, Fortnite, Call of Duty, FIFA, and League of Legends aren’t just games—they’re spaces to compete and connect.

But 2.5 hours is a lot of time. Multiply that across a week, and it becomes over 17 hours—nearly half a full-time job.

So what does this mean?

First, it’s important not to label gaming as “bad.” Many of these boys are learning to make fast decisions, work in teams, manage frustration, and adapt to challenges. These are real-life skills. But the issue isn’t the game—it’s the balance.

Parents, if your teenage son is gaming daily, talk to him with respect. Ask what games he enjoys and why. Does it help him relax? Does it give him a sense of achievement? Or is it just a habit that’s hard to break?

Use that conversation to open doors—not slam them shut. Try this: “I see that gaming helps you unwind. Let’s figure out how to make space for that and your other responsibilities.” Give him a voice in creating a weekly screen plan. If he’s part of the process, he’ll be more likely to follow through.

You can also link screen time to movement, learning, or chores. Think of it as part of a system—not a reward or punishment. Structure gives teens freedom without chaos.

Educators, know this: boys who game often respond well to gamified learning. Use point systems, unlockable challenges, and team tasks. Bring the game energy into school in smart, focused ways.

And for the boys reading this—you’re not just gamers. You’re thinkers. Builders. Problem solvers. But remember: the real world is also a game—with missions, teammates, and wins worth earning.

Gaming can be part of a healthy digital life. But the key word is part. When the controller goes down, make sure you’re still in control.

27. Girls under 12 are more likely to engage with interactive storytelling apps than boys

This is a beautiful and telling stat. Girls under 12 are more drawn to interactive storytelling apps—like Toca Life, Sago Mini, Bookful, or even story-driven games in Roblox. They’re building characters, making choices, and shaping stories. They’re not just watching or playing—they’re creating narratives.

Why does this matter?

Because storytelling is one of the most powerful tools for learning. It teaches language, empathy, decision-making, sequencing, and confidence. When girls explore these apps, they’re building early literacy in ways that stick. They’re using their imagination to shape virtual worlds—and often, they bring those ideas into real play or writing too.

This also shows that girls tend to engage emotionally and socially with content. They like stories that connect with feelings, characters, or everyday life. It’s not just about clicking—it’s about caring about what happens next.

So how can we use this?

Parents, celebrate your daughter’s love of stories. Join her in the app. Ask her what she’s building, who the characters are, or what happens in her world. These conversations help her reflect—and deepen her understanding of storytelling.

Also, use her interest in stories to expand into other areas. If she loves a certain character in an app, find a book or video series that ties into it. If she enjoys designing scenes, introduce her to simple animation tools like Toontastic or Pixton. These let her take her stories further.

Teachers can build on this too. If you’re teaching language arts, let students retell their favorite app stories. Or challenge them to turn app-based characters into full written stories. This connects play with writing—and kids love it.

For girls who struggle in math or science, storytelling apps can be a secret key. Use word problems as mini narratives. Let them “storyboard” a science experiment. Find the thread of storytelling in every subject—and let her follow it.

This stat isn’t about screen time. It’s about screen imagination. Girls are using technology to explore who they are, what they feel, and how they connect with the world.

And when we support that, we’re not just building readers—we’re building future creators.

28. Men aged 35–44 spend the most time on finance and investing apps

This stat opens a window into grown-up digital life. Men between 35 and 44 are the top users of finance and investing apps. Think Robinhood, Acorns, Coinbase, Mint, or traditional banking apps. They’re tracking savings, investing in stocks, managing budgets, and planning their money moves—right from their phones.

At this age, many are deep into family life, mortgages, careers, and future planning. Financial stability becomes a major focus. And apps give them real-time access to their goals. It’s smart, efficient, and empowering.

So what can we learn from this?

If you’re a man in this age group, recognize that you’re part of a generation that’s digitally managing wealth. But with great access comes great risk. Financial apps are tools—but only when used with awareness.

Use this time to go deeper than the numbers. Understand what you’re investing in. Educate yourself on risk, fees, taxes, and long-term impact. Apps make money feel fast and fun—but your future deserves focus, not just taps and swipes.

If you’re a father, this is a perfect opportunity to teach your kids about money—without the pressure. Show them how you check your budget, plan for a goal, or track spending. Let them help set a savings goal for a family trip or small purchase. Kids learn best by seeing—not just hearing.

For schools and learning platforms like Debsie, this stat opens the door to early financial literacy. Start teaching kids about saving, investing, and smart spending before money becomes a problem. Even a game-based finance challenge can teach lasting lessons.

If you’re a teacher, try this: create a classroom “investment project.” Give each group a fake budget and let them “invest” in fictional stocks or businesses. They can track progress weekly, reflect on their choices, and present what they learned.

And for men not yet using finance apps—consider this a nudge. Start with a basic budget tool. Track your habits. See where your money goes. It’s not about perfection—it’s about progress.

This stat shows us that modern financial learning doesn’t happen in bank offices. It happens on screens, in small decisions, every day. And when used well, these apps don’t just grow wealth—they grow wisdom.

29. Women over 50 are increasingly active on Facebook Groups, particularly health and community topics

This stat quietly reveals something powerful: women over 50 are turning to Facebook Groups in large numbers, especially around health, wellness, caregiving, and local community topics. While many think of Facebook as “for older people,” this group is actively using it to connect, learn, and lead.

They’re joining walking groups, chronic illness support circles, yoga accountability threads, neighborhood forums, book clubs, and even home gardening groups. They’re not just liking posts—they’re starting conversations, asking for help, and giving support.

This kind of digital engagement is deeply meaningful. For many women in this age group, life can feel isolating. Kids may be older or moved out. Work may be slowing down or changing. Health becomes a bigger focus. Facebook Groups offer a lifeline—a way to stay connected and feel useful.

So what does this mean for families and educators?

First, if you’re a woman in this age group—embrace your digital community. The support you give and receive in these groups isn’t just chatter—it’s real social learning. When you share an article, comment on someone’s health journey, or offer parenting advice to younger moms—you’re leading. That matters.

If you’re a daughter or son, help your mom or aunt find groups that match her interests. Whether it’s wellness, crafts, volunteering, or even tech help—there’s a group for everything. Show her how to mute annoying posts and follow the ones she loves. Empower her to use Facebook as more than a news feed—as a community hub.

Schools and community programs can build on this too. Launch groups where grandparents and parents share resources, parenting wins, or health tips. Some schools even create “Digital Auntie” programs—where older women mentor younger moms or teens through Facebook or WhatsApp groups.

And don’t forget: intergenerational knowledge matters. These women carry wisdom that can inspire younger generations. And in turn, the energy of younger folks can refresh their purpose and perspective.

This stat is a reminder that the internet isn’t only for the young. Older women are shaping conversations that matter. They’re learning, helping, and staying active—not just physically, but socially and mentally.

30. Gen Z women (ages 18–24) are 3x more likely to use aesthetic and design apps than men

Our final stat paints a vivid picture: Gen Z women aged 18–24 are three times more likely than their male peers to use aesthetic and design apps. These include tools like Canva, PicsArt, Prequel, Pinterest, VSCO, and Adobe Express.

They’re designing mood boards, creating vision templates, editing Instagram stories, or building small brand kits for their own side projects. They’re not just consuming visual content—they’re crafting it.

This creative focus is more than just a trend—it’s a form of digital literacy, self-expression, and career-building.

Why does this matter?

Because in a world where visuals dominate, design is language. And these young women are learning to speak it fluently. Whether they want to start a business, run a nonprofit, launch a blog, or just make beautiful resumes, these tools are giving them power to shape perception.

If you’re a parent, support your daughter’s design interests. Ask what she’s working on. Celebrate the time she spends making slides or layouts. Don’t dismiss it as “just artsy stuff.” This is real, usable skill—one that can lead to marketing, branding, publishing, teaching, or tech careers.

Encourage her to take a next step. That might be signing up for a free Canva course, starting an Etsy store, or offering to design a flyer for a school event. Let her talent move into the real world.

Teachers can integrate this too. Instead of regular posters or essays, let students design their own infographics or slide decks. Give them templates to start with, and challenge them to present with style and clarity. This builds digital presentation skills early.

And for boys who are curious—let them explore this world too. Design isn’t just for girls. It’s for thinkers. Builders. Problem solvers. Create space for everyone to use color, layout, and text as tools for communication.

And for boys who are curious—let them explore this world too. Design isn’t just for girls. It’s for thinkers. Builders. Problem solvers. Create space for everyone to use color, layout, and text as tools for communication.

This stat shows a new wave of creativity. Young women are learning how to take their ideas and make them look beautiful, clear, and professional. And in a world where first impressions often come from screens, that’s a powerful head start.

Conclusion

We’ve walked through 30 powerful stats, and behind every number was a story—a real pattern in how people of different ages and genders are using technology today. These aren’t just facts. They’re insights that can shape how we parent, teach, mentor, and grow.

From gaming and learning to shopping, journaling, and designing—the way people spend time online says a lot about what they value. And when we understand those values, we can support better habits, healthier choices, and stronger connections.